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Business Matters

ebook

Wydawnictwo Wolters Kluwer
Zabezpieczenie Znak wodny
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Opis produktu:

Business Matters covers a variety of business-related topics introducing a wide range of vocabulary as well as providing ample opportunities to practice and master the use of Business English. The list of topics includes:


Company and market structure


Recruitment process and employee motivation


Market research, production and pricing policy


Advertising and promotion


Sales and distribution


International trade and globalization


Transport and logistics


Business growth


Customer rights


Each unit comprises key vocabulary, a text exemplifying the use of the terminology, a wide selection of exercises: multiple-choice questions, gapped sentences, vocabulary matching, crosswords and puzzles as well as topics for discussion and an essay-writing section.

Business Matters is an ideal textbook and reference tool for both university students and business professionals from intermediate to advanced level of language competence.

The authors are linguists, English teachers and teacher trainers. They work at Koźmiński University in Warsaw and specialise in teaching Business English, English for Finance, Business Skills and Business Culture. They have written several publications on linguistics, language teaching, materials development and evaluation, teacher training and teacher development.
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Szczegóły
Dział: Ebooki pdf, epub, mobi, mp3
Wydawnictwo: Wolters Kluwer
Wprowadzono: 02.04.2012

RECENZJE - eBook - Business Matters

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